You are the SBD (Strategic Business Department) director for a company :: Business and Management Studies

You are the SBD (Strategic Business Department) managing director for a company operating in the entertainment industry unveilingWe are currently deciding to set up a foot soldier company which shallenter the desist food industry. This report will springtime a step by stepdetailed look upon what is to be done, to accomplish such a mission. Establishing ObjectivesOur main objectives are to be inline with those of the bring up company,these areo Obtaining a market place share of 15% during the prototypical 3 years ofoperationo Cost cutting example shall increaseo To be customer orientedo To deform a 5% return on investmento To forefend a price war with the existing operatoro To proffer a high quality service, ando To be a market leader. Planning the strategiesWhen planning the setting of the strategies, this process would bedivided into two parts. First we shall conduct the search andsecondly formulate the strategies form the research obtained.To obtain good strategies fo r the organisation it is very important toset up a good research team, as the strategies shall base themselvesupon the research.A wonk analysis is an important factor to research, these are thestrengths and weaknesses, as well as the opportunities and threats.o It has a parent company, it has recruited the top managemento Greenpeace societies capacity be at a disadvantageo It is shaped towards the spendthrift food industry, having new technology, thus being at advancement everyplace competitors.o Would have to face setup costs, cause of the present competitors.The muser should also be conducted, these consist of Politicalaspects, Economic aspects, Socio-cultural aspects, Technologicalaspects, engagement aspects, and Legal aspects.o Political Malta currently joined the European wedding thus we shall abide by the common laws.o Economic the Maltese population consume quite a high percentage of fast food, thus we have a good landing in the market.o Socio-cultural nowadays a lot of families have both parents working thus, luncheon or dinner is a quick meal or a meal grabbed from a take away.o Technological up to determine computerized systems will be installed thus creating an upscale form competitors.o avocation our fast food organisation shall have top management industrious within.o Legal legal issues shall be reviewed regarding recycling and littering.The strategies of the organisation shall be to extract healthy eatingand inform our customers, to target young children with their parents,we shall be investing in latest technology and most importantly weshall be setting a lot of promotion.